The Asia Brand Foundation honors top innovation speaker Robert B. Tucker for his outstanding contributions to the field of innovation. Past recipients include Steve Jobs, John Maxwell, Mark Zuckerberg and others. BrandLaureate is the world’s premier branding foundation dedicated to the promotion and improvement of branding standards in the Asia Pacific region and across the globe.
Asia Brand Foundation confers the annual award upon individuals who have made outstanding contributions to their field or industry. These individuals have contributed greatly to the growth of a business, brand, or an industry in their own rights and terms. The award is to honor successful individuals whose contributions have enhanced the well-being of society and enabled others to live up to their potential. Being conferred the BrandLaureate award is a defining moment as it is a testimony of the brand’s success, acknowledgement of the brand’s value, strength, character, and the endorsement of being the best. The BrandLaureate Award is the only Brands and Branding Award endorsed by His Royal Highness, the 13th King of Malaysia.
History of Asia Pacific Brand Foundation:
Founded in 2005, the Asia Pacific Brand Foundation (APBF) is a non-profit organization dedicated to developing brands in a myriad of business backdrops. Led by its Patron, H.E. Tun Dr. Mahathir Mohamad, Malaysia’s fourth Prime Minister together with a Board of Governors who are experienced captains of industries and brand icons.
Brands are catalysts of growth and organizations musts realize the significance of brands and branding if they want to be successful and achieve market leadership position. Consumers must also be educated and informed of the qualities of good brands and best branding practices. This is where the APBF steps in to make a difference and assist brands to achieve their maximum potential.